I came across this content on a security presentation I sat in last week and thought it might be useful information.  I think it is time we answer the question how does this information impact education and our teaching?


  • Over 50% of the world’s population is under 30 years old
  • Generation Y and Z consider email passé…some universities have stopped distributing email accounts
  • 1 in 5 couples meet online
  • 1 in 5 divorces are blamed on Facebook
  • Kindergartners are learning on iPads, not chalkboards
  • If Facebook were a country, it would be the world’s 3rd largest
  • 50% of the mobile internet traffic in the UK is for Facebook….imagine what this means for bad customer experiences
  • Facebook tops Google for weekly traffic in the U.S.
  • A new member joins LinkedIn every second
  • More than 37 million people watched the VW Darth Vadar Super Bowl ad on You Tube
  • The Ford Explorer launch on Facebook generated more traffic than a Super Bowl ad (Which cost them very little)
  • 90% of consumers trust peer recommendations… only 14% trust advertisements
  • 93% of marketers use social media for business
  • The ROI of social media is: Your  business will still exist in 5 years
  • There are more that 200 million active users currently accessing Facebook through their mobile devices.
  • There are 400,000 smartphone apps now on the market.

(App Genome Project)